Top 5 Reference Apps on iOS in New Zealand for Q4 2021

In the fourth quarter of 2021, the top 5 reference apps on iOS in New Zealand showcased varying trends in downloads, revenue, and active user engagement. Here's a detailed look at their performance.

Google Translate experienced steady weekly downloads, ranging from 800 to around 1K. The app's active user base fluctuated between 32K and 36K, with a noticeable peak in mid-October at 36.6K users. Despite the significant engagement, the app did not generate any revenue during this period.

Bible saw weekly downloads ranging from 400 to 600, with the highest download count of 608 in late October. Active users varied between 36K and 45K, with the highest activity recorded in late October. Similar to Google Translate, the app did not generate any revenue throughout the quarter.

Night Sky had a diverse performance in both downloads and revenue. Weekly downloads ranged from 200 to 580, with a significant spike to 493 in the last week of December. Weekly revenue peaked at $298 in mid-October, with fluctuations between $77 and $290 throughout the quarter. Active users ranged from 568 to 841, with a peak in mid-November.

Bible - Daily Bible Verse KJV maintained steady weekly downloads, ranging from 190 to 273. Active users increased consistently from 1.6K in late September to 2.7K by the end of December. This app also did not generate any revenue during the quarter.

Voice Translator: AI Translate showed varied weekly downloads, peaking at 277 in the last week of December. Weekly revenue was highest in mid-October at $472, with other peaks in late October and mid-November. Active users ranged from 232 to 359, with notable peaks in early December and late December.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.